Monday, October 8, 2012

Build Your Amway Business Right, and Build It Once?


I believe that Amway IBOs have approximately a 5% attrition rate for the first year alone. If you look at a 5 year window, I believe the attrition rate is something like 15%. So what we're saying is that out of 100 IBOs, only 85 will be around in 5 years, or out of 1000 IBOs, 850 will remain after 5 years. This is extremely significant because if you are a business builder, you will need to replace a somewhat significant amount of your IBOs every single year. For this reason, I am very convinced that there are IBOs who "built the business right and built it once", who still do Amway related work and still collect significant residual incomes. I would guess that significant income could be defined as being enough to live a lifestyle in the top tax bracket (for the US) without having to report to a J-O-B. 

Now I understand that some IBOs find it interesting when I bring up subjects like this. It is because they have told originally by some upline diamond or big pin who has sold them on a dream of financial prosperity for life if they will only work hard for 2-5 years. I once thought it might be wrong, but realized that there are more and more diamonds that I know of who built the business right and have walked away to enjoy the beaches of the world while truckloads of money rolls in. Sometimes it makes me wonder why I see Crowns still working, and diamonds sometimes retiring or slowing down. I have asked the question many times and it has never been answered. Can anyone name a few people who built their business right and built it once and who is not currently enjoying these lifelong residuals? Also, as that is a benefit, why don’t more people listen to the Amway story?

You have a constant and endless flow of motivation being sold to IBOs. This motivation comes in the form of cds, books, meetings, functions and other things like voicemail messages. It's great to see that IBOs continue to pay for motivation and "teaching" about the Amway business even when there are cheaper and more efficient means of communication. For example, why would you need an expensive voicemail when a facebook group account can disseminate messages to your group in seconds at no cost? It is because some uplines have possibly not yet realises the alternatives. Because of the internet, I believe people are starting to figure things out and integrate the business systems too. I hope Joecool's blog contributes to this.

The motivation all IBOs truly need is to see a net profit at the end of the month. When IBOs begin to earn an extra $200 a month, or $50 a month, or $600 a month as advertised, there would appear to be no need for motivational speeches. The IBOs would simply look at the growth in their finances and they would keep going. The poor retention rate is easy to explain. Some IBOs are losing money because of lack of paying attention the business system and they can end up losing their motivation to continue. If you are an IBO or a prospect, stop and think for a minute. If you are making an extra $200 a month with minimal effort, would you need functions and other materials to motivate you? Or would you have intrinsic motivation from the profit? All the motivation you will ever need is a net profit. But don’t forget the motivational talks too.

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